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Wicrypt Mobile App

Blockchain

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Team

1 Designer

1 product Manager

2 Software Developers

1 QA Assurance Analyst

Status

Shipped

My Role

Solo Designer

Duration

6 weeks

Year

2021

The Context

Mobile data access in Sub-Saharan Africa is the priciest globally, causing difficulties for users to share networks and track data usage and compensation.

Mobile data access in Sub-Saharan Africa is the priciest globally, causing difficulties for users to share networks and track data usage and compensation.

The Problem

Analytics deduced from Mixpanel showed that the number of active Wicrypt users is less than 10% of the total user base of 30,000.

Analytics deduced from Mixpanel showed that the number of active Wicrypt users is less than 10% of the total user base of 30,000.

The Objective

Enhance user interaction and loyalty by solving problems found through user study.

Enhance user interaction and loyalty by solving problems found through user study.

The Design Process

Discover

Channels

Insights

Conceptualize

Understand key points & Insights

Classify insights

Present to stakeholders

Design

Userflows

Wireframes

Hand off

Discover

  • Actors Involved

  • In-depth Interview

Conceptualize

  • Understand key points & Insights

  • Classify insights

  • Present to stakeholders

Design

  • Userflows

  • Wireframes

  • Prototype

Discover

Conceptualize

Design

Feedback channels

  • User feedbacks

  • Interviews

  • Contextual inquiries

Interview and Research Insights

  • Users struggle to understand what actions to take after sign up

  • Users find it challenging to readily inform others about the new service they provide.

  • The existing verification process was determined to be quite difficult by users.

Discover

Conceptualize

Design

With insights, I needed to start prioritizing to form a strategy. This i did using the “How might we” approach of solving issues

With insights, I needed to start prioritizing to form a strategy. This i did using the “How might we” approach of solving issues

How might we

  • Enlighten users of what next to do after sign up

  • Help a user tell other users about their routers/devices

  • Simplify and standardize the existing verification process

Solutions

Solution 1:

If we add a quick visual walkthrough for quick actions.

Result

Then it will be easier for users execute desired actions after sign up

Solution 2:

If we add a feature that informs saved contacts about current internet sharing service being offered

Result

Then we enable users reach out to contacts on services being offered

Solution 3:

If we add a recognizable identification methods for convenience

Result

It becomes simpler to verify, input the requisite details, and obtain complete access to the platform

Discover

Conceptualize

Design

Wireframes.

Old UI Screens.

This is the previous UI in use before the design

This was lacking necessary actions and a walkthrough

This failed to enforce routine validation for every user on the platform

Quick Visual Workthrough.

This holds rapid moves and advice for novice users.

Necessary quick actions included

The guide explicates primary tasks, thus informing newcomers about their subsequent steps

Broadcasting Screens.

Here users can easily reach out to contacts on services being offered

User can select a preferred broadcast banner to be sent out

User can select a preferred broadcast banner to be sent out

User can select a preferred social media platform for sharing

Verification Screens.

Here users get to verify their account by submitting necessary information

User can select different verification channels hereby making easy for users worldwide

A good explanation of how to carry out this process is also captured

Conclusion.

This was concluded in 6weeks , And so far we’ve achieved the following:

  • We’ve maintained active users and gained new ones, resulting in a 30% rise in total users.

  • We’ve maintained active users and gained new ones, resulting in a 30% rise in total users.

  • Boosted user retention by 70% to keep new users on the platform.

  • Boosted user retention by 70% to keep new users on the platform.

Takeaways.

The choice to introduce a verification system for comprehensive accessibility was steered by a regard for all users, inclusive of those with disabilities.

The choice to introduce a verification system for comprehensive accessibility was steered by a regard for all users, inclusive of those with disabilities.

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Team

  • 1 Designer

  • 1 product Manager

  • 2 Software Developers

  • 1 QA Assurance Analyst

Status

Shipped

My Role

Solo Designer

Duration

6 weeks

Year

2021

The Design Process

Discover

  • Actors Involved

  • In-depth Interview

Conceptualize

  • Understand key points & Insights

  • Classify insights

  • Present to stakeholders

Design

  • Userflows

  • Wireframes

  • Prototype